Business Systems Analyst, GTM Systems at Anthropic

On-site - San Francisco, CA | New York City, NY

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The Business Systems Analyst, GTM Systems role at Anthropic focuses on the company’s go‑to‑market engine built on Salesforce. The analyst will design, implement, and maintain core funnel processes—including lead management, opportunity tracking, renewals, and partner attribution—collaborating with GTM leaders, RevOps, and Salesforce developers to ensure data integrity, automation, and actionable insights across the customer lifecycle.

Requirements

Skills

  • Experience in GTM/Revenue systems as a Business Systems Analyst, Sales Systems Lead, or RevOps Systems role
  • Real ownership of work in a core funnel domain such as lead management, opportunity and pipeline, renewals and account management, or partner channel
  • Experience designing and rolling out a lifecycle, process model, or forecasting motion at a fast‑growing company
  • Credibility with GTM stakeholders and ability to push back for better solutions
  • Hands‑on Salesforce skills (Flow, validation, assignment and routing, page and Path design)
  • Crisp communication across GTM teams, leadership, RevOps, and engineers
  • 5+ years of experience in GTM/Revenue systems roles (preferred)
  • Salesforce Administrator certification (preferred)
  • Advanced Administrator, Business Analyst, or Sales Cloud Consultant certification (preferred)
  • Experience partnering with RevOps or Sales Strategy on team‑structure questions
  • Experience across more than one part of the customer lifecycle
  • Curiosity about AI‑assisted systems work and eagerness to fold it into design, build, and documentation

Responsibilities

  • Own the design of your core funnel domain in Salesforce: lifecycle stages, process, exit and handoff criteria, key fields, and the automation and guardrails that keep the data trustworthy
  • Partner with GTM leadership on how their motion runs and how they want to see it, making trade‑off calls on data entry versus insight
  • Partner with RevOps to systematize how GTM teams are structured, assigned, and credited
  • Operationalize methodology in system, turning frameworks and process discipline into fields, validation, scoring, and in‑context guidance
  • Act as data‑model steward for your domain and its nearest neighbors, approving new fields, automation, and integrations
  • Build and ship declarative solutions yourself where appropriate, writing clean specs for developers
  • Own the seams to neighboring stages of the customer lifecycle to ensure a coherent end‑to‑end experience
  • Evaluate and configure tooling that accelerates the motion: routing, activity capture, sequencing, deal inspection, account planning
  • Run discovery, UAT, enablement, and adoption measurement for everything you ship

Technologies

SalesforceFlowvalidation rulesassignment rulespage designPath designAI-assisted systems

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