We’re looking for a Global Social Media & Content Manager to shape how VTEX shows up across social, from strategy and content to distribution and performance. This hybrid role combines strategy and execution with real ownership. You’ll define our global social strategy, build and manage the content calendar, turn ideas and existing VTEX content into platform‑native formats, and work across LinkedIn, Instagram, YouTube, TikTok, and beyond. You’ll also own the paid social layer end‑to‑end, from deciding what deserves investment and defining audiences to managing budgets, testing creative, optimizing campaigns, and understanding what the results actually mean. The role requires fluency in English and Portuguese, +5 years of paid social experience, strong storytelling, and the ability to manage budgets and optimize campaigns.
Global Social Media & Content Manager at VTEX
Hybrid - São Paulo, Brazil
More jobs at VTEXRequirements
Skills
- Based in São Paulo and available to work from the office Monday–Thursday
- Fluent in English and Portuguese
- Experience in social media, content, digital communications, or a related field
- Experience managing senior stakeholders and navigating multiple projects in ambiguous, fast‑paced environments
- Strong understanding of social platforms, content formats, and what makes content perform
- +5 years experience managing paid social campaigns, particularly LinkedIn Campaign Manager and Meta Ads Manager
- Strong writing and storytelling skills
- Comfortable managing budgets, targeting audiences, testing creative, and optimizing campaigns based on performance
- Strong ownership, organization, and ability to move from strategy to execution
- Proven experience applying AI to creative production and day‑to‑day workflows
- Experience working with global or multicultural teams and audiences
- Experience in B2B, enterprise technology, SaaS, or commerce
- Experience with TikTok Ads, YouTube/Google Ads, ABM, or CRM/demand generation platforms
- Experience creating short‑form video or other social‑native formats
- Experience with large‑scale events, from planning and content to on‑site execution
- Strong visual and aesthetic sensibility
- Experience supporting campaigns around product launches, events, or major brand moments
- Spanish proficiency
Responsibilities
- Define global social strategy and build/manage the content calendar
- Turn ideas and existing VTEX content into platform‑native formats across LinkedIn, Instagram, YouTube, TikTok, and other channels
- Own the paid social layer end‑to‑end: decide on investments, define audiences, manage budgets, test creative, and optimize campaigns
- Work closely with regional and demand generation teams to align global and local efforts
- Apply editorial judgment and creative thinking to produce high‑impact social content
- Translate complex commerce topics into concise LinkedIn posts and other formats
- Analyze campaign performance and adjust strategies accordingly
Technologies
LinkedIn Campaign ManagerMeta Ads ManagerTikTok AdsYouTube/Google AdsABMCRM/demand generation platformsAI tools for creative production
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