Anthropic is hiring a Head of GTM Programs to build a foundational function from the ground up. Reporting to the Global Head of Revenue Operations, you will own the content, playbooks, and cross‑functional coordination that help our go‑to‑market organization—sales, marketing, partnerships, and customer success—execute consistently and well as we scale across regions and segments. This zero‑to‑one role involves defining what GTM programs means at Anthropic, building the initial roadmap, and establishing coordination that allows a fast‑growing global GTM organization to move faster and more consistently.
Head of GTM Programs at Anthropic
Remote - San Francisco, CA, United States
More jobs at AnthropicRequirements
Skills
- Experience building or scaling go-to-market programs, content, or productivity initiatives within a B2B organization
- A track record of designing and launching playbooks or content that go-to-market teams adopted and used
- Experience partnering directly with multiple go-to-market functions—such as sales, marketing, partnerships, or customer success—and with revenue operations to identify and solve productivity gaps
- Experience leading cross-functional programs end-to-end with a high degree of autonomy
- Experience writing clear, concise go-to-market content or playbooks for use by others
- Experience building a GTM programs, sales programs, or enablement function from scratch, ideally during a period of rapid company growth
- Experience supporting a global or multi-region go-to-market organization
- Background in AI, machine learning, or other emerging technology sectors
- Experience using data to evaluate program effectiveness and to influence go-to-market and revenue operations leadership
- Bachelor’s degree or an equivalent combination of education, training, and/or experience
Responsibilities
- Build the global GTM programs function from scratch, working with GTM and revenue operations leadership to define priorities and a roadmap for your first year
- Design and maintain a scalable set of GTM content and playbooks that teams actually use, and keep them current as products, messaging, and the market evolve
- Establish a single, well-organized source of truth for GTM content, with clear ownership and version control across global teams
- Drive alignment across sales, marketing, partnerships, and customer success so that programs work end-to-end rather than optimizing for one function at another's expense
- Use feedback and performance data from across GTM to continuously identify gaps and refine programs and content
- Define success metrics for new programs — adoption, time-to-value, and productivity impact — and report on them regularly
- Partner with regional GTM leaders so that global programs reflect the realities of different markets and segments
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