Staff Product Manager, Ads at VTEX

Remote - São Paulo, Brazil

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As a Staff Product Manager for Ads, you will play a key role in shaping VTEX’s Retail Media and Ads platform, helping build a scalable media hub that enables brands and industries to activate 360° media strategies directly within commerce experiences. The role focuses on Onsite Ads, where VTEX operates as a media buying engine, connecting advertisers, retailers, and shoppers across high‑impact commerce touchpoints. You will lead the product vision and execution for a domain that already serves major global brands, ensuring the Ads product evolves toward a 2026 vision while balancing short‑term performance needs with long‑term platform scalability and incorporating the impact of LLMs and AI on the ads and retail media ecosystem.

Requirements

Skills

  • Experienced Product Manager with proven track record in managing complex, large‑scale ecosystems
  • Proven ability to build and communicate product vision, translating strategy into execution in complex, multi‑stakeholder environments
  • Strong stakeholder management skills, with the ability to align competing priorities and drive decisions forward
  • Curious and critical about the role of AI and LLMs in the future of ads, retail media, and commerce
  • Fluent in English

Responsibilities

  • Own and evolve the Onsite Ads product, acting as the guardian of its long‑term vision and ensuring alignment with VTEX’s revenue and growth strategy
  • Define and execute the product roadmap for the next 6–12 months, while shaping a clear and scalable 2026 vision for Retail Media at VTEX
  • Translate complex customer and business needs into clear product priorities, ensuring visibility and alignment across Engineering, Sales, Customer Success, and Growth teams
  • Work closely with advertisers, retailers, and internal stakeholders to balance performance, campaign needs, and platform evolution
  • Partner with Engineering to deliver high‑impact solutions, leveraging your technical background and understanding of ads and media systems
  • Collaborate with Customer Success to improve how clients engage with the Ads product, clarifying ownership, flows, and expectations around product‑related topics
  • Evaluate and incorporate the impact of AI and LLMs on ads performance, campaign optimization, and media buying workflows
  • Support internal team evolution, including collaboration with future PM roles

Technologies

AILLMsAds

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