Product Marketing Manager for Consumer Acquisition & Engagement within Mastercard’s Services organization, responsible for driving growth, market intelligence, sales enablement materials, tailored product narratives, sales support, and scalable go‑to‑market strategies across Brazil.
Manager, Consumer Acquisition and Engagement, Product Marketing en Mastercard
Presencial - São Paulo e Região
Más vacantes en MastercardRequirements
Experience
- Pleno-sênior
Skills
- business acumen
- leadership
- digital marketing
- personalization
- AI
- data driven mindset
- analytical
- creative problem solving
- networking
- communication
- storytelling
- results orientation
Responsibilities
- Drive Growth: lead the expansion of the CA&E business across Brazil by understanding market needs and building a differentiated go‑to‑market strategy for digital marketing, loyalty and personalization solutions.
- Market Intelligence: analyze competing solutions and market trends to position Mastercard’s offerings effectively.
- Enablement Materials: produce compelling sales tools, training and resources for key stakeholders.
- Tailored Product Narratives: customize product messaging for diverse customer markets and segments.
- Sales Support: contribute to key client RFPs and other commercial proposals.
- Scalable GTM Strategies: create 1‑to‑many strategies to expand reach and relevance of existing products.
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