Anthropic seeks an experienced Customer Marketing Manager to build and scale customer stories across industries, working closely with Sales, Communications, and creative teams to turn customer milestones into high‑impact announcements and advocate for Claude deployments.
Customer Marketing Manager, Industries na Anthropic
Híbrido - San Francisco, CA; New York City, NY
Ver mais vagas na AnthropicSalary
USD 255,000 - 255,000
Requirements
Skills
- Excellent written and verbal storytelling abilities, proven through technical customer stories that drove business results
- Experience building lasting relationships with technical executives and business leaders at the world's largest enterprises
- A track record of guiding customers from early success to public advocacy, navigating stakeholder alignment, approvals, and brand and legal review along the way
- Experience partnering with Communications or PR teams to turn customer milestones into announcements and press moments
- Track record of creating effective content in multiple formats (text, video, speakers/content for events)
- Data‑driven approach to measuring and improving program impact
- Ability to manage multiple priorities while maintaining high quality standards
- Strategic mindset balanced with strong execution capabilities
- History of successful collaboration across Sales, Product, and Communications teams
- 6+ years of experience in customer marketing or customer advocacy, ideally in B2B SaaS or enterprise technology
- Experience marketing with or to enterprises in traditional industries — manufacturing, energy, retail, media, travel, or similar — and an instinct for what resonates with buyers beyond the tech sector
- Experience standing up customer marketing or advocacy programs in new markets, segments, or verticals from the ground up
- Track record of successful customer advisory board (CAB) and executive event programming
- Experience building and managing customer loyalty or community programs
Responsibilities
- Own customer storytelling for a subset of our Industries portfolio, from story identification through creation, approval, and distribution
- Identify and prioritize new verticals where customer proof points will accelerate adoption, and build the story pipeline to match
- Build a bench of referenceable customers and stories in industries where Claude is newly landing, developing accounts from early wins into flagship narratives
- Build and nurture relationships with customer executives and champions to foster authentic advocacy, guiding each story from first conversation through approval and publication
- Partner with Sales and account teams to pressure‑test storytelling readiness and develop account‑level advocacy plans that map each priority customer to the right story, format, and moment
- Work closely with Communications to shape and time customer announcements, turning deployment milestones and expansions into coordinated press, content, and social moments
- Work closely with our brand and creative team on customer video series, out‑of‑home campaigns, and other high‑visibility creative moments that bring these stories to a broader audience
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