UX Strategy Professional Freelance at RGP

Hybrid - Sao Paulo, Brazil

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We are looking for an experienced UX Strategy Consultant as an independent contractor. In this role, you will help translate Brand Experience (BX) vision into actionable strategies that improve customer and partner experiences across our B4B and B2C journeys in the LATAM market. You will work closely with cross-functional teams to define key experience moments, map journeys, and recommend insights that drive measurable impact.

Requirements

Experience

  • 5+ years in UX strategy, journey mapping, and service blueprinting
  • 5+ years in B4B and B2C customer journeys in a corporate context

Skills

  • UX strategy
  • journey mapping
  • service blueprinting
  • facilitation
  • collaboration
  • cross-functional teamwork
  • insight synthesis
  • data analysis
  • clear actionable recommendations

Languages

  • English
  • Portuguese
  • Spanish

Responsibilities

  • Translate BX vision into actionable UX strategies
  • Define hero journeys (B4B Buying, B2C Servicing, B4B Servicing) and identify key moments
  • Lead creation of current-state service blueprints from customer and partner perspectives
  • Co-develop future-state experience maps with annotated touchpoints, BX principles, and technical considerations
  • Collaborate with research and CX teams to define B4B and B2C personas
  • Facilitate workshops and alignment sessions with stakeholders across sales, marketing, product, tech, operations, and design
  • Analyze qualitative and quantitative data to uncover pain points and opportunities, providing actionable recommendations

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